At Ducker Worldwide we go deeper than simply offering access to data and generic organizational solutions. Through the use of highly targeted focus groups, Ducker Worldwide’s investigative approach provides clients with a true perspective of their product and/or industry. Conducting personal interviews, test marketing a product face to face with end users, gathering overall feedback and user satisfaction are all valuable and crucial steps in gathering proprietary knowledge.
Ducker Worldwide’s focus groups have provided industry professionals with ability to:
- Understand market entry needs
- Conduct competitor analysis & benchmarking
- Foresee future trends
- Establish a plan of action for growth and expansion
- Make product improvements based on user and distributor feedback
Ducker Worldwide conducts focus groups throughout following industries including:
- Residential construction
- Nonresidential construction
- Industrial products
- Automotive products
- Safety and security
Our experts hold proprietary knowledge and will work with you to develop the right program to address your organization's needs.
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