Our Transportation & Automotive Practice
Our market intelligence, strategy practice and network of relationships span the entire transportation industry. Our experts in automotive, trucking and off-road equipment sectors are sought after by leading manufacturers and suppliers.
Our transportation practice spans a variety of segments and includes specialization in the global automotive industry as well as the on-highway truck, off-road equipment and utility vehicle industries. Our transportation team is the first to understand key developments as they are locally positioned at the center of these global markets: Detroit, Michigan; Berlin, Germany; and Shanghai, China.
Who we work with
- Automotive original equipment manufacturers (OEMs)
- Tier component and system manufaturers
- Machinery OEMs and component suppliers
- Truck OEMs and component suppliers
Industry Segments
- Automotive/light truck
- Bus/motor coach
- Commercial trucking
- Heavy truck
- Highway technology
- Off-highway equipment
- Off-road vehicles
- Original equipment and aftermarket components and systems
- Powertrain: engine, transmission, axles
- RV’s
- Specialty/utility/other vehicles
- Vehicle exterior: materials, coatings, trim, tires
- Vehicle interior and electronics
- Vehicle safety
What We Provide
- Strategy consulting: development, deployment and measurement
- Market size and segmentation
- Growth forecasting and modeling
- Competitive intelligence and benchmarking
- Distribution audits and new routes to market
- Technology testing, feasibility and launch assistance
- New product innovation support
- Price optimization strategies
- Purchase process and decision making through the channel
- Voice of the customer
- Sales and lead generation
- Brand positioning and integrated marketing communications
- Augment your internal capabilities with Ducker functional expertsMerger and acquisition search and transaction support
Why Ducker
Critical to success in the transportation industry is knowledge of customer and market needs at all levels of the value chain and the trends and regulations influencing change. Ducker Worldwide has an exclusive database and expansive network of industry professionals encompassing constituents at all levels including engineering, manufacturing, distribution, consumers, dealers, suppliers and service providers.
Ducker can put our strategic research, planning and advisory services and extensive industry database to work for you.
Benefits You Realize
- Fact-based market strategy which deepens customer loyalty, drives revenue gains, expands profitability and creates value for your share holders
- Organizational alignment on enterprise and/or business unit strategies, performance goals and objectives
- Identification and evaluation of merger and acquisition opportunities
- Understanding of optimal market and segment opportunities considering shifting industry dynamics
- Your competitive advantages relative to competition as well as deficiencies requiring improvement
- Optimal route to market and value chain assessment to drive improved profitability
- Fact-based market assessment of new products and technologies at each stage of development plus, optimal pricing strategies for product launch
- Increased appreciation of customer buying behavior and purchase drivers resulting in customer-centric product, service and sales strategies
- Marketing communications message and program creation providing increased sales and lead generation
- Insight into your brand health plus, brand architecture and positioning which resonates with the market place
- Efficiently achieve short term operational goals and long-term growth initiatives through Ducker’s extended enterprise services